Pride Cup supports sport clubs to create LGBTIQ+ inclusive environments, from grassroots to elite. We do this through education and celebration initiatives. Sport is an important platform for cultural change, beyond the pitch and the locker room. Through changing sport we change communities.
After implementing a brand new theory of change and strategic direction, Pride Cup wants to regularly assess progress and effectiveness.
Lee Crockford (He/Him) is a freelance social impact advisor and non-executive director working to solve complex global challenges through co-design, impact measurement, and behaviour change. His work spans mental health, education, arts, environment, technology, and justice across private, public, and non-profit sectors.
Lee is providing ongoing, bi-annual check-ins with the Pride Cup leadership team to review and analyse progress against metrics and effectiveness of their strategic goals.
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Pride Cup
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Lee Crockford
Kaleidoscope is not-for-profit organisation committed to promoting and protecting the human rights of lesbian, gay, bisexual, transgender, intersex and queer people in the Asia Pacific region.
Kaleidoscope needed advice on how to maximise exposure and engagement with their "CEDAW as a Tool to Protect the Rights of Trans Women" guide.
The Social Story is a socially-led marketing agency helping purpose-driven businesses share their story. We are focused on creating meaningful content, connecting with your audiences and maximising your impact.
Tiff provided mentoring in a deep-dive 1:1 session with the Kaleidoscope team to brainstorm strategic opportunities to maximise engagement with intended audiences.
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Tiff solved solve our immediate problems and helped us to think about other issues we had not considered. We realised how we will need to implement the media/comms knowledge across all areas of our organisation, not just for this specific publication
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Kaleidoscope Human Rights Foundation
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Kaleidoscope were really receptive to ideas, asked thoughtful questions, responded to the bigger strategic ideas and the more actionable tactics introduced as well. I learned more about the needs for trans women and how to support them, too.
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The Social Story Co.
The Iceberg Foundation provides mental health and psychosocial support for queer and neurodivergent communities through clinician, philanthropic, social inclusion and education programs. They’re also in the process of setting up Victoria’s first mental health service for queer refugee, asylum seeker, and displaced people’s communities.
Iceberg supports queer RASDP communities at no cost however are unable to sustain this level of support long term. They therefore want to explore and understanding financial strategies that may help support communities in an ongoing way.
I am an exploratory leader and strategist with over twenty years’ experience working in the community, health, mental health, suicide prevention and commercial sectors. As we all have a unique contribution to make, I prioritise listening and learning from others so together we can progress the complex challenges facing society. I thrive when we integrate those perspectives with the latest evidence, and collectively consider the question “How might we make things better?”.
Andrew provided ongoing mentoring to Iceberg with their strategy and financial model.
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The Iceberg Foundation
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Andrew Thorp Strategic Advisory
Access Advocacy uses the power of education and advocacy to empower members of the disabled community to live their life feeling empowered, supported, and free to be themselves.
Access Advocacy wanted to understand how to more effectively expand their knowledge of the needs of the gender diverse community and how to better engage and retain members of the community in their programs.
Anastasia Rose Le is a seasoned leader in LGBTIQA+ advocacy, whose work also expands in forcibly displaced, domestic and intimate violence. Anastasia is passionate about challenging systemic barriers to provide platforms for voices are not heard. She is a Joyster, an advisory member for Transfemme; a contributing writer of Nothing to Hide. She is also a returning judge for Victorian Pride Awards. One of her current projects is focusing on building inclusive network to assist and support people of intersectionality obtain and sustain employment. The other is providing safety strategies for diverse people in Victorian Western metro regions. She’s started her HrT journey since September 2015 and has not looked back!
Anastasia provided coaching and mentoring to Access Advocacy to address knowledge gaps about gender diverse communities.
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Access Advocacy
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Anastasia Le
The Equality Project is a national LGBTIQA+ charity bringing together LGBTIQA+ people and allies to promote a better, more just, and fairer society for all Australians.
In preparation for their "Better Together" conference, The Equality Project wanted to better leverage and engage key audiences via LinkedIn.
The Social Story is a socially-led marketing agency helping purpose-driven businesses share their story. We are focused on creating meaningful content, connecting with your audiences and maximising your impact.
The Social Story Co. created a bespoke LinkedIn Strategy to help support The Equality Project's work—not only for the conference, but well into the future.
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As a small charity operating on a shoestring budget, we needed support for our social media marketing. The experience was efficient, seamless, and handsfree and we came away with an invaluable piece of marketing strategy for our digital comms.
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The Equality Project
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The Social Story Co.
The Fairer Victoria group is responsible for multicultural affairs and social cohesion, equality, veterans, youth, women's policy, and prevention of family violence within the Victorian Government.
Fairer Victoria needed to develop an approach to a whole-of-government LGBTQIA+ outcomes framework.
Pride by Side builds the capacity of LGBTIQ+ initiatives by pairing them with experts that can provide support, skilling, and knowledge.
Pride by Side developed an extremely comprehensive approach to outcomes framework which considered existing government approaches, community expectations, and the ability to adequately gather relevant data.
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We were consistently impressed and grateful to the team for both the way in which they worked with us throughout the project and the quality of the outputs. This project has developed very tangible outputs for a really important area of our work!
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Fairer Victoria
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Pride by Side
The Equality Project is a national LGBTIQA+ charity bringing together LGBTIQA+ people and allies to promote a better, more just, and fairer society for all Australians.
In the lead up to their annual "Better Together Conference", The Equality Project needed support to manage and support their social media efforts to attract delegates and partners.
Pillar Initiative’s mission is to connect university students with non-profits in need of digital marketing solutions.
Pillar connected university students with The Equality to help design and create social media content in both the lead-up and during the conference.
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The Equality Project
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The pairing helped us expand our work into LGBTIQ+ causes whilst offering a supportive environment for us to better understand the cultural nuances.
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Pillar Initiative
Alastair Lawrie is the Director of Policy and Advocacy at the Public Interest Advocacy Centre. He has advocated for LGBTIQ equality and human rights for more than two decades, and is currently on the Board of LGBTIQ+ Health Australia, a Board Adviser to Just.Equal Australia and writes at www.alastairlawrie.net—a leading website focusing on LGBTIQ human rights and law reform in Australia.
Alastair wanted to improve accessibility to his website—particularly for people with disability.
Elisabeth (she/her) is a UX Designer with a background of many hats, including educator, program manager, and community organiser. Elisabeth's work has spanned the US, Germany, and Australia, where she has led and designed intercultural education programs, community engagement trainings, and other social impact initiatives. Currently, her work explores how UX frameworks can support queer community organizing efforts, particularly volunteer-run and low-funding groups. She's a member of the Sydney Bi+ Network leadership team.
Elisabeth conducted an accessibility audit of the current site, facilitated user interviews to understand the positives and pain points of the current site, created a survey to better understand the needs and habits of people interacting with LGBTQIA+ policy content, researched competitor sites to identify standard layouts, reviewed WCAG (web content accessibility guidelines) and made recommendations for three WordPress templates that encompassed Alastair’s work and goals for the site.
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Being paired with Elisabeth was great—they really justified the title of expert, and were happy to share their knowledge.
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Alastair Lawrie
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Participating was a really fabulous opportunity to connect with another LGBTQIA+ person working to do good in the community! I really enjoyed learning about the initiative and exploring how my expertise could best support it.
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Elisabeth Hansen
Trillium Asset Management is a sustainable and impact focused investment manager based in Boston. Trillium has a long history of advocating for human rights and environmental responsibility with the companies in their portfolio and making submissions to policy makers and legislators as well.
Trillium wanted to connect with key advocacy organisations in Japan to help develop an investor statement in support of equal marriage.
“Marriage For All Japan” aims to realize a society in which everyone has the freedom to choose whether to marry or remain unmarried, regardless of their legal sex, sexual orientation, or gender identity.
Pride by Side introduced Trillium to Marriage for All Japan—the leading voice for marriage equality in Japan. They are now collaborating on a range of fronts to engage additional companies and support each others' work.
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Trillium Asset Management
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Marriage for All Japan
APCOM is an LGBTIQ+ organisation that works to improve the health and rights of gay men, other MSM, and SOGIESC people in Asia Pacific.
APCOM needed support in refining their approach to sponsor engagement for their annual gala HERO awards—a one of a kind event in the Asia Pacific region to celebrate those working on LGBTQI human rights, and HIV issues.
Love Frankie is a social and behaviour change communication (SBCC) agency that designs innovative campaigns, creative content and social impact programs addressing critical social and development issues across the Asia Pacific region. We strive to ultimately improve people’s lives and positively impact their knowledge, attitudes and behaviours to create sustainable social change. We specialise in the creation of authentic, engaging and emotionally driven content and initiatives that inspire action.
Love Frankie provided mentoring and coaching on a range of sponsorship engagement topics including identification, materials, packaging, and processes
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APCOM
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Love Frankie
Sonder's mission is to help people actively take control of their wellbeing. They believe that empowered people are healthier, happier, and more productive.
Sonder wanted to build awareness LGBTIQ+ needs and statistics amongst their staff base.
Pride by Side builds the capacity of LGBTIQ+ initiatives by pairing them with experts that can provide support, skilling, and knowledge.
Olivia Roney, on behalf of Pride by Side, presented at Sonder HQ as part of IDAHOT—outlining some of the realities, challenges, successes, and pride of LGBTIQ+ communities.
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Sonder
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Pride by Side
Kingston City Rollers is an open gender roller derby league in the South East of Melbourne. Our focus is to grow the league with passionate people in all roles and to create a space that all people can feel safe and welcome.
After being awarded as Community Sporting Organisation of the Year at the Pride in Sports awards, Kingston City Rollers wanted advice and support on its marketing and community engagement to better promote the culture, community and inclusion of the league to recruit new members.
The Social Story is a socially-led marketing agency helping purpose-driven businesses share their story. We are focused on creating meaningful content, connecting with your audiences and maximising your impact.
Tiff from The Social Story Co. provided a range of tips and areas to improve on. She helped refine concise message and to help define Kingston's key audiences.
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Being paired with Tiff was so helpful for our team! She was enthusiastic, knowledgeable, and we now have a greater understanding of how to reach our audience.
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Kingston City Rollers
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The Social Story Co.
Spot the Flow aims to boldly increase menstrual dignity through gender diversity, economic and ecological sustainability, and community education.
Spot the Flow wanted support and advice as to how to most effectively identify and approach potential corporate partners.
Supriya Panchangam has close to 15 years of experience in building partnerships, brand development and project management. Over the last decade, she has helped enterprises in their formative stages to acquire their first key customers, set up operations and find the right talent.
Supriya provided helped Spot to Flow explore core challenges an opportunities available to them—helping to hone their positioning and approach to potential corporate partners.
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Spot the Flow
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Supriya Panchangam
Alphabet Soup Youth Group is a youth group for 13-17 year old LGBTQIA+ identifying teens to be able to connect and affirm their identities in a safe and positive environment. With weekly drop-in sessions, it provides a safe space to meet and play games in a regional area that lacks connection and resources for such initiatives. The youth group currently services 10-15 young people each week.
Alphabet Soup wanted support and guidance on how to write more effective grant proposals and to think about their funding strategy more broadly.
The Equality Project is a national LGBTIQA+ charity bringing together LGBTIQA+ people and allies to promote a better, more just, and fairer society for all Australians.
The Equality Project provided guidance on grant writing and funding, and conducted a retrospective-style workshop to assist their small team in pinpointing challenges and devising actionable solutions.
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Alphabet Soup
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Our involvement in the 30 Queer Needs initiative, organised by Pride by Side, was a really rewarding experience. Pride by Side's dedication to fostering connections and support for the LGBTIQA+ community is truly admirable, and we were more than happy to lend our expertise, knowledge, and skills to this important initiative.
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The Equality Project
BlaQ Aboriginal Corporation is committed to empowering the Aboriginal and Torres Strait islander LGBTQIA+SB community through innovation, inclusion, understanding and advocacy.
BlaQ wanted to understand how to build deeper, more meaningful relationships with government stakeholders with the view to strengthen financial sustainability.
Sam is a values driven lawyer by training, with an analytical and strategic mind. She has spent over twenty three years working for blue chip multinational consumer digital media and technology businesses in Europe and the Asia Pacific region. Sam is widely considered a subject matter expert on the regulatory issues affecting the Internet and social media and sensitively build coalitions to advocate on cutting edge policy.
Sam provided coaching and perspectives on how to identify relevant stakeholders and devise strategies to more effectively engage them.
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BlaQ
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Samantha Yorke
citiesRISE is a global platform committed to transforming mental health through local innovation, coalition building, and youth-led action. Through collaboration with international partners and experts in many fields, we bring scientific evidence and community experience together to drive local change at a previously unattainable, global scale
One of CitiesRISE's mentored organisations, OUT Wellbeing, was developing a new program or work and wanted perspectives on their strategy, model of user engagement, and feedback on the business model.
Lee Crockford (He/Him) is a freelance social impact advisor and non-executive director working to solve complex global challenges through co-design, impact measurement, and behaviour change. His work spans mental health, education, arts, environment, technology, and justice across private, public, and non-profit sectors.
Lee provided feedback and perspectives on some of the challenges OUT Wellbeing were facing during their pilot phases and offered advice on impact model, behaviour change theory, and cultural testing.
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CitiesRISE
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Lee Crockford
InsideOUT Kōaro is a national charity working to make Aotearoa safer for all rainbow young people. We provide resources, workshops, consulting, advocacy and support for anything concerning rainbow (LGBTQIA+) communities.
InsideOUT wanted to develop a strategy to increase regular donors and help reduce the burden of covering operational costs and reduce overwork of staff.
David describes himself as a ‘generalist’ with a breadth of experiences across his non-profit career. He has held leadership positions in community services, business development, commercialisation, fundraising, policy, and research. His current day job is as part of the philanthropy team leading the corporate giving strategy at the Queensland University of Technology (QUT). David also serves as Director on the Board of GiveOUT and is involved in other voluntary-led networks as an adviser such as, Fundraise for Australia and is a member of the LGBTIQ+ Strategy Group at QUT.
David is providing several coaching sessions on donor engagement and working closely with InsideOUT to help them develop a novel approach.
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InsideOUT
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David Sloan
Queer Death Cafe is a facilitated event where participants are invited to share their feelings of grief, death , fears, or anything about death. The conversations are rich, network building, and helps with the healing to have a place to share.
Queer as Death wanted to map and explore resourcing options for how to grow their Queer Death Cafes.
Gigi established Instinct Organisational Development in 1998 in response to many not for profit and 'for purpose' organisations requesting assistance with ensuring the viability and development of their businesses.
Instinct provided coaching and mentoring on how to think about, explore, and test resourcing models as an unincorporated entity.
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Queer as Death Collective
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I loved learning more about what Queer as Death are hoping to achieve - it's a niche organisation! I helped them to explore short, medium, and long-term goals which was really motivating. I have been doing this sort of work for a long time and I often forget how exciting starting a new initiative can be. It was great to get that reminder!
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Instinct Organisational Development
Google.org brings the best of Google to help solve some of humanity’s biggest challenges — combining funding, innovation, and technical expertise to support underserved communities and provide opportunity for everyone.
Google.org wanted support in helping to build the capacities of 15 funded LGBTIQ+ organisations across the Asia-Pacific Region.
Pride by Side builds the capacity of LGBTIQ+ initiatives by pairing them with experts that can provide support, skilling, and knowledge.
Pride by Side supported Google.org and its funded orgs with capacity building support in myriad ways including an intensive 2-day workshop, year-long mentoring, and ongoing matching with relevant experts.
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Google.org
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Pride by Side
Naughty Noodle Fun Haus is an Arts and Entertainment incubator and production haus producing and managing conscious theatre, artists, events, festivals and venues. This is where the fun happens, where creativity and exploration brings people together, connecting artist, audience, ideas and possibilities..
Naughty Noodle needed advice on how to recruit and retain quality board members—particularly in light of an emergent need of finding a new treasurer.
David Berthold is one of Australia's most prominent theatre directors and cultural leaders. As a theatre director, he has directed for most of Australia's major theatres companies, as well as in London and Berlin. As an artistic director, he has led transformational changes at several significant arts organisations. As Artistic Director in Residence at NIDA since January 2020, he leads artistic planning, including the curation of the 2020 Digital Theatre Festival of six major interactive new works made for various digital platforms, and partnerships with organisations such as XR studio, New Canvas.
David is providing coaching on how to best consider and approach board recruitment in the arts sector.
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Naughty Noodle Fun Haus inc
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David Berthold
The LGBTQ Domestic Violence Awareness Foundation aims to ensure better outcomes for LGBTQ victims and survivors, and end domestic violence in LGBTQ communities through our awareness campaigns, education programs and reducing barriers to reporting abuse and accessing support.
The LGBTQ DVA Foundation needed a way of better understanding and measuring the impact of its work—not only to further the efficacy of its work, but to also communicate its impact to funders and other stakeholders.
Monitoring Evaluation and Learning expert with 15 years experience in international development. Working closely at intersection of data collection and analysis with technology. Focus on information systems and tools to improve management efficiency and decision making - passionate about good data visualization!
As an expert in impact metrics, Chris has agreed to support the LGBTQ DVA Foundation in identifying key metrics and methodologies to accurately and consistently gather appropriate data.
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LGBTQ Domestic Violence Awareness Foundation
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Chris Gegenheimer
Spot the Flow aims to boldly increase menstrual dignity through gender diversity, economic and ecological sustainability, and community education.
Spot the Flow needed assistance and advice while building out their digital community platform where users can geotag bathrooms that are safe and supportive for menstruating people.
Cadent is a strategic digital and technology consultancy with a mission to make the maximum positive impact on the future of humanity.
Cadent is providing 12 months mentoring—supporting and validating Spot the Flow's user-centred approach.
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Spot the Flow
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Cadent
PFLAG+ groups have been supporting parents, guardians, carers and friends of the LGBTQIA+ community across Australia since the 1970s. Our peer-support networks strive to empower families and friends to support their LGBTQIA+ loved ones with knowledge, acceptance, love, and pride.
PFLAG+ needed assistance in setting up a board and to ensure guidelines are followed to meet legal obligations.
As a senior executive with over 20 years’ experience in policy and change, my drive comes from work that involves understanding complex public policy challenges, synthesising evidence and information, and working with stakeholders to achieve practical and effective solutions. I am passionate about diversity in leadership and governance and I live these values in my work and life. As a leader I am respected for my strategic thinking and decision making; and developing and maintaining a positive team culture. In my board roles, I am valued by peers for my collegiate nature, my governance skills, critical thinking, knowledge and understanding of Government and effective policy implementation,.
Alison provided advice on considerations when putting together a board, how to identify potential directors, and examples of organisations and relevant documents (constitutions, board charters etc) so that PFLGA didn't need to start from scratch.
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Instead of feeling overwhelmed by a task we don't know how to do, Alison gave us ideas and thoughts on how to manage this piece by piece. Pride by Side is a really important initiative. Running a NFP organisation or charity can be overwhelming and it's great to know that there is help and mentoring that can be drawn on. Our mentor was amazing and helped us take an issue that seemed overwhelming and break it down into manageable tasks. We are grateful for this initiative - thank you!
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PFLAG+ Australia
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Pride by Side made this such an easy way to share a little of my experience and time with an organisation that could potentially benefit. But more than that, it enabled me to learn, and to meet the wonderful people who devote their time, with passion and purpose, to making things better for others. Would highly recommend!
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Alison Roberts